Wednesday, January 19, 2022

Wholesale Insurance Broker Marketing & Lead Generation

 


Today, wholesale broker agency prospects and clients are more virtual than ever and require a more refined digital marketing approach. Has your wholesale insurance brokerage kept pace? Ask yourself these important questions:

ü As a wholesale broker, have you embraced new digital lead generation technologies?
ü  Is your sales team successfully engaging with remote prospects?
ü  Do you own a high-quality agency prospect list with up-to-date information including emails?
ü  Are you consistently sending out high quality email marketing campaigns?
ü  Is your website up to date, professional and optimized for lead capture?
ü  Do you have video to rapidly convey your value proposition?
ü  Are you sharing content which conveys your industry knowledge and expertise?

What types of insurance marketing and lead generation initiatives should insurance wholesale brokers leverage to better reach remote prospects and clients?

  • A Current, Secure & Lead Optimized Website
  • Customized, Targeted & Personalized Email Marketing
  • Search Engine Optimization (SEO)
  • Value Proposition & Explainer Videos
  • Insurance Agency Appointment Setting (Telemarketing)
  • Blogging & Content Creation

If your wholesale insurance broker marketing and lead gen strategies need an updated approach, reach out the insurance marketing experts at StartUpSelling.